Thursday, 24 November 2011

Introduction

Founded by Creative Director Farah Khan, the FARAH KHAN and FK labels are a reflection of her unique style, passion, and drive.

Inspirations are drawn from her travels, fashion merchandising experiences, and environment.The labels are created to give women instant glamour. On account of her wide travels, Farah took a cue from her demanding lifestyle to produce a clothing line that could carry her effortlessly from city to city, day to night. The result was an arresting collection of chic, sophisticated and glamorous pieces. FARAH KHAN was born in 2007, FK in 2011. Today the label shows twice a year in Paris and New York, and is retailed in over 44 cities worldwide.

The Farah Khan Woman
FARAH KHAN personifies the fearless dynamic woman. Sophisticated and sexy, she celebrates life with what she wears. The dresses, named after celebrities and friends whom have inspired the creation, have been seen on the red carpet to help today’s style luminaries shine even brighter. The likes of Lauren Conrad, Kim Wyatt, Rutina Wesley, Ariel Winter, Rashida Jones, Rose McGowan, Anna Kournikova, Ashley Tisdale, Debney Mercer, Maria Sharapova, Maria Bello, Jaime Pressly, Sheila E, Taryn Manning, and more have their own dress.

Design and Mission
The FARAH KHAN and FK labels dress the coolest girls with its effortless and easy styles. Perfect for both day and night, high quality jersey are spun into modern, sleek shapes for fun day-dressing while sexy, feminine silhouettes are adorned with modern embellishments for show-stopping night dressing. The designer melds East and West influences: Southeast Asian heritage techniques are fused with contemporary inspirations to create timeless styles and designs. Shapes and designs are simple and sleek. Dresses travel wonderfully, require no ironing and are valuable travel partners.





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